DTC distribution provides a number of opportunities, such as larger contracts and extended supply chain growth. Is your business poised to make the most of online sales, for the “New Normal” and beyond?
Let’s take a closer look at some of the opportunities:
More Shipments = More Business
There’s so much in the world, especially now, that is out of our control and hard to predict. But one thing brands can control is their eCommerce experience, or lack thereof. In order to get their products into consumers’ hands as consistently and quickly as possible, brands are exploring and embracing DTC faster than ever before. Supply networks, who have been stuck in survival mode for the last six months, need to start looking forward to how they can expand their contracts and operations from pallet shipping to door to door.
Supply Chain Evolution
Being flexible and ready to pivot when needed are necessary qualities for a business at this time, especially when it comes to supply chain planning. Delays and shortages can be hard to predict and cause a chain reaction of hiccups. The right supply chain orchestration solution can help increase visibility, automate workflows and communications, and connect your business systems and suppliers in one place.
Redundancy planning has always been a key element of supply chain planning, but the definition has changed. Before it would have been weather, gas prices, war, famine, and more. And now it also needs to include recognition of the possibility of retail sales and physical shopping experiences changing (or completely disappearing) in significant ways. Incorporating more DTC distribution means more planning, but also more access, which should ultimately make your business stronger overall and ready to respond to changing market conditions.